Course Title

ENTREPRENEURSHIP

Course Code

ENTR430537

Credit

3

Program Level

Instruction Language

Requirement in Business English Program

Applicable for Business English Program

Semester in Business English Program

6

Overview

The course provides students with the concepts of entrepreneurship, the nature and scope of entrepreneurship. It also enables students to understand the impact of entrepreneurship on market economies. The course covers the stages of the entrepreneurial process and the resources needed for the successful development of entrepreneurial ventures. Students have the opportunity to develop personal creativity and entrepreneurial initiative.

Objectives

Goals Goal description
G1 Basic knowledge of entrepreneurship, the nature and scope of entrepreneurship and the impact of entrepreneurship on market economies
G2 Ability to interpret the stages of the entrepreneurial process and the resources needed for the successful development of entrepreneurial ventures
Ability to analyse the business environment in order to identify business opportunities
G3 Communication, teamwork and oral presentation skills on entrepreneurship topics
G4 Ability to apply the knowledge of entrepreneurship in evaluating the effectiveness of different entrepreneurial strategies, generating business ideas, preparing a business plan for a small businesses venture and evaluating the feasibility of different business plans

Learning Outcomes

Outcomes Description
G1 1. Explain the nature and scope of entrepreneurship 
2. Identify the impact of entrepreneurship on market economies
G2 1. Interpret the stages of the entrepreneurial process and the resources needed for the successful development of entrepreneurial ventures
2. Analyse the business environment to identify business opportunities
G3 1. Develop communication, teamwork  skills
2. Develop oral presentation skills on entrepreneurship topics
G4 1. Apply the knowledge of entrepreneurship in evaluating the effectiveness of different entrepreneurial strategies
2. Generate business ideas
3. Write a business plan for a small businesses venture 
4. Evaluate the feasibility of different business plans

Materials

Steve Mariotti (2010). Entrepreneurship - Owning Your Future, (11th ed.). Prentice Hall, NY (USA).

Robert Mellor (2009). Entrepreneurship for Everyone, (1st ed.). SAGE Publication, Singapore.

Assessment

Types Percentage
Weekly Minitests 10
In-class participation 5
Mid-term tests 25
Presentation/Project 10
Final exam 50