6

Course Title

RESEARCH METHODOLOGY

Course Code

REME430838

Credit

3

Program Level

Overview

This is a foundational course for research conducting and reporting in the area of EFL education. Students are exposed to popular genres of research publications and a thorough procedure of conducting research. They need to come up with a research objective, review relevant literature, design instruments, plan the data collection procedure, predict the findings, and make concrete conclusions. Students have an opportunity to sharpen their skills in proposal writing, data analysis planning, research ethics considering, and academic conventions observing. Other relevant skills to prepare for early-career researchers are also included. The course fosters students’ capability of independence in research activities to facilitate their learning quality and research motivation.

Course Title

RESEARCH METHODOLOGY IN BUSINESS

Course Code

REME430737

Credit

3

Program Level

Overview

This is an advanced course for research assessing and reporting in the area of Business English. It supports students to acquire research literacy, particularly the principles of qualitative and quantitative research methodologies. Students are introduced to various research genres and required to evaluate actual research studies. They need to analyze the strengths and weaknesses of different research models employed in specific situations and other possible alternatives. Hands-on experience of research procedure within practical scenarios is also provided throughout the course for students to flexibly utilize and appropriately justify a research model for their research. The course provides a comprehensive overview of research paradigms for different methodologies, including narrative, ethnography, case study, and correlational study, and experimental research.

Course Title

INTERNATIONAL LOGISTICS

Course Code

INLO431037

Credit

3

Program Level

Overview

The course provides students with the basic knowledge of international logistics and supply chain management including international logistics techniques, packaging, insurance in international trade, customs procedures and security. The course also covers the role of international logistics and supply chain management in business, competitive advantage in international trade.

Course Title

INTERCULTURAL COMMUNICATION IN BUSINESS

Course Code

INCB431237

Credit

3

Program Level

Overview

The course is designed to outline the theory about intercultural communication as well as its fundamental principles in practice in international trading environment. With integrated thinking, the course includes basic topics, such as cultural values and solid impression, the pride, its value and its relations; impacts of culture on  verbal and non-verbal communication; intercultural negotiation in business; intercultural negotiation in writing version; intercultural formality and procedure in business; intercultural morality, intercultural competency in business.